From Kitchen to Shelf

The company is named “OMG Pretzels" because each time someone pops one of our gourmet pretzel bites into their mouth the words “Oh My Goodness” come popping out. This is how Ridiculously Delicious they are. But don’t just take our word for it, try them for yourself. We guarantee neither you nor your customers will be disappointed and you too will say “OMG” every time you pop one into your mouth.

From Kitchen to Shelf


First Year

OMG! Pretzels officially launches their business in Plymouth Meeting, right inside the kitchen of matriarch Lynn Kriebel. Ana’s Corner Store is the very first merchant partner who helps introduce the pretzel product to the market.


Second Year

Through partnerships with small local merchants in the Philadelphia region, such as beer distributors and specialty food stores, OMG! Pretzels doubles its business in its first year of operation: Buy Local


Third Year

OMG! Pretzels seals a variety of partnerships to increase their tasty market! The company works with their first family-owned grocery chain, McCaffrey’s Market in Blue Bell, PA along with a local distributor in Allentown who pushes the product to more than 100 markets and specialty food stores! From Eastern PA, New Jersey, New York, and disperses throughout the East Coast, business more than doubles as a result!


Fourth Year

OMG! Pretzels expands to other McCaffrey’s Markets, including McCaffrey’s Newtown and Yardley in Pennsylvania and McCaffrey’s West Windsor in New Jersey. In order to meet rapidly increasing product needs, the kitchen production moves to a local synagogue who had been a vital partner to the company’s growth year after year!


Fifth Year

OMG! Pretzels joins the Specialty Food Association and partners with Central Markets — a 10 store specialty food grocery chain in Texas.

Featured in Montco’s Happening Magazine:  Read More

OMG! Pretzels surpasses $100K in sales mark.


Sixth Year

OMG! Pretzels is chosen as the winner of the “Best Specialty Food” category in the 2019 Montco‘s Happening

Becomes the first merchant partner in California, Lincoln Hills Farms and Placer Farmer’s Marketplace

Featured in the Montgomery County “Chamber Business Minute“
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Interviewed for the online magazine PAEats: Read More

New packaging is introduced and released in the summer of 2019.

Royal Blue Grocery of Austin, Texas becomes a merchant partner in November.

Interviewed for the Small Business segment on

OMG! Pretzels begins the search for a permanent location to set base for their crunchy goodness!